Hyundai Reveals New Tuscon

kpopluv, March 18, 2015, 7:49 a.m.

Hyundai Motor rolled out a new version of its popular Tucson small SUV on Tuesday. The original dates back to 2004 and Hyundai has sold almost four million Tucsons around the world. It had its last upgrade in 2009.

The new Tucson costs between W23.4 million and W29.2 million, W800,000-3.1 million more than the previous version (US$1=W1,127).  The new Tucson was unveiled during the Geneva Motor Show early this month. International media noted the innovative side design and said it does not feel like a small SUV.

It is the first Korean-made SUV to be equipped with an automatic emergency brake system that senses obstacles or pedestrians and packs other smart functions, including blind-spot detection and a lane departure warning system. 

Hyundai has already booked more than 5,800 preorders since March 4. Industry watchers forecast that the new Tucson will face tough competition from rivals like the GM Trax, Renault Samsung QM3 and Ssangyong Tivoli in the rapidly growing domestic market for small and mid-sized SUVs.  Hyundai plans to export the new Tucson to Europe and the U.S. later this year and eventually targets annual sales of 570,000. 

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