Shinsegae to Open New Hotel in Central Seoul

kpride, March 5, 2015, 10:05 a.m.

Shinsegae Group will open a new hotel next to Shinsegae Department Store in downtown Seoul.  Shinsegae said on Wednesday that the business hotel will be run by affiliate Chosun Hotel. 
The 60,495 sq.m. building will have eight underground stories and two units, one with 25 stories above ground and the other with 28 stories.

Shinsegae is a South Korean department store franchise, along with several other businesses, headquartered in Seoul, South Korea. The name of Shinsegae literally means "New World" in Korean. Its flagship store in Centum City, Busan, is the world's largest department store, surpassing the Macy's department store in New York City in 2009.

Shinsegae was originally part of Samsung Group, separated in the 1990s from the Samsung Group along with CJ Group (Food/Chemicals/Entertainment), Saehan Group (Electronic Media/Apparel/Textiles), and the Hansol Group (Paper/Telecom). It owns the brands Shinsegae and E-Mart, and is in direct competition with Lotte Shopping and Hyundai Department Store Group. Currently it is the largest retailer in South Korea.

Shinsegae is also famous for its long history. The main branch of Shinsegae is the oldest department store in Korea. The main building of the store was opened in 1930 as the Gyeongseong branch of Mitsukoshi, a Japanese department store franchise. The store was acquired in 1945 by the late founder of Samsung group, Lee Byung-chull, and renamed Donghwa Department Store. After the Korean War (1950–1953) began, it was used for several years as a post exchange by the American army. In 1963, the store was given the name Shinsegae.[ The old building is currently used as a luxury hall.

Shinsegae was the first credit card company in South Korea. They issued its own charge card from 1967 to 2000. In 2000, Shinsegae sold its credit card division to KorAm Bank, which was later acquired by Citibank Korea.


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